Alicia Beachley is founder and CEO of leading independent brand activation agency, April5. With over 25 years marketing experience, Alicia and the April5 Team create, execute and manage brand activation campaigns, product launches, retail and experiential events for global brands including Microsoft, Fujifilm, H&R Block, COTY and Carnival Australia.
A sought after industry spokeswoman, judge and award winner, Alicia’s passion lies in building a sustainable business in support of women, and is a strong advocate for Diversity and Inclusion, especially in the supply chain of multinational corporations.
In 2022, Alicia and her team were recognised by Microsoft as a finalist in the Global Supplier Prestige Awards for Supplier Diversity and Inclusion